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Social Media 201
What is social media and how do I use it?
Once you’ve worked through the first four steps to establish a social media presence, its time to shift into planning, outlining your process, developing practices and reviewing and using metrics. This workshop takes you further down the social media path so you can walk away with concrete steps for moving ahead. You will benefit most from this workshop if you have been practicing social media or attended/viewed the recorded session: Social Media 101.
3 Learning Objectives
• Review the first four steps of the social media path
• Connect goals/strategies to social media communications plan
• Complete a preliminary social media plan
It is essential that you test your access to the webinar platform. You may need permission or support from your IT department in order to have complete access so please test with sufficient time for your IT department to be able to respond if needed. Once you register for the event, you will receive email instructions on how to test your access from your computer and an email with the link to join the webinar.